SFR Email Deliverability Guide — @sfr.fr Inbox
ISP Deliverability Guide

SFR Email Deliverability Guide 2026

SFR (Altice group) is France's second-largest ISP, operating @sfr.fr, @neuf.fr, @numericable.fr, and other legacy domains. Their filtering mirrors Orange — Spamhaus-based IP reputation, SpamAssassin content scoring, and DMARC policy enforcement.

@neuf.fr
high abandoned address rate — verify before sending
Altice group
SFR, Neuf, Numericable on shared infrastructure
contact for IP delisting requests
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How SFR Filters Email

Spamhaus ZEN is the primary IP reputation source

SFR validates sending IPs against Spamhaus ZEN before accepting connections. SBL and XBL listings cause immediate 550 rejection. PBL listings from dynamic IP ranges also cause rejection. Always check IP status before sending.

SFR/Altice internal reputation scoring

SFR tracks bounce rates, complaint rates, and spam trap hits from SFR-hosted addresses. IPs crossing internal thresholds are added to the Altice internal blocklist. Removal requires direct contact with the SFR postmaster team.

@neuf.fr address decay

@neuf.fr addresses are legacy accounts from Neuf Cegetel (acquired by SFR in 2008). A significant portion are abandoned. Some sub-domains exhibit catch-all-like SMTP behaviour for old addresses. BounceZero ML scoring handles these correctly by flagging low-confidence @neuf.fr addresses as Risky.

Content filtering via anti-spam stack

SFR uses content analysis similar to Orange: high image-to-text ratio, missing plain-text alternative, excessive commercial language, no physical address. SpamAssassin score above 5 is typically rejected.

DMARC enforcement for authenticated senders

SFR enforces DMARC policy at p=quarantine and p=reject. At p=reject, unauthenticated messages are refused at SMTP. Implement SPF + DKIM + DMARC together before any high-volume SFR campaign.

SFR SMTP Error Codes

SMTP Code Meaning Action
550 5.7.1 Blocked IP or domain on SFR/Spamhaus blocklist Check Spamhaus, contact [email protected]
550 5.1.1 Mailbox does not exist Hard bounce — remove from all lists permanently
421 4.7.0 Temporary connection deferral Rate limit or greylisting — MTA retries automatically
452 4.2.2 Mailbox over quota Soft bounce — retry 2-3x over 48h then suppress
550 refused Policy or content rejection Review content and sender authentication
554 5.7.0 Rejected Hard content or reputation rejection Major content or IP issue — contact postmaster

SFR Deliverability Checklist

Verify SFR-hosted addresses before every French campaign

BounceZero probes @sfr.fr, @neuf.fr, @numericable.fr MX servers directly. @neuf.fr has high abandonment — verify the entire French segment, not just @sfr.fr alone.

SPF -all with explicit IP listing

No softfail. All sending IPs in SPF. All sending services (ESPs, automation platforms) included via include mechanisms.

DKIM 2048-bit alignment with From domain

Ensure DKIM domain matches From header domain for DMARC alignment. Rotate keys annually.

DMARC p=quarantine minimum, target p=reject

Set up rua= aggregate reporting. Monitor for failures before moving to p=quarantine. Target p=reject within 90 days.

French CNIL/RGPD consent compliance

Explicit opt-in required for French recipients under RGPD. Double opt-in eliminates the complaint-driven reputation damage from single opt-in French campaigns.

Contact [email protected] for internal blocklist removal

SFR does not offer a whitelist programme. If blocked at Altice internal level (clean Spamhaus but still rejected), contact [email protected] with sending evidence and list hygiene documentation.

Frequently Asked Questions

What domains does SFR operate?

SFR (Altice group) operates several legacy French email domains: @sfr.fr, @sfr.net, @neuf.fr, @neuf.net, @numericable.fr, @club-sfr.fr, and others inherited from mergers (Neuf Cegetel, Numericable). All are filtered by the same SFR/Altice infrastructure.

Why are my emails bouncing from SFR addresses?

Common causes: sending IP on Spamhaus SBL or the SFR internal blocklist, SPF/DKIM auth failure, high bounce rate from SFR addresses (especially @neuf.fr which has many abandoned accounts), missing PTR record, content triggering spam filters, or French CNIL violations generating complaints.

How do I contact the SFR postmaster?

Contact the SFR/Altice postmaster at [email protected]. Include: sending IPs, sending domain, SPF/DKIM/DMARC records, description of your list source and consent method, and proof of list cleaning. Response times: 3-10 business days. SFR does not offer a public whitelist programme.

Does BounceZero verify @sfr.fr and @neuf.fr addresses?

Yes. BounceZero directly probes SFR mail servers for @sfr.fr, @neuf.fr, @numericable.fr, and other SFR-operated domains. @neuf.fr has high abandonment rates from the Neuf Cegetel merger era. Verification before French B2C campaigns removes invalids before they hard-bounce.

Is SFR harder to deliver to than Orange?

SFR and Orange use similar infrastructure (both Spamhaus-based with internal reputation systems). The main difference is that SFR does not operate a sender whitelist programme, so reputation improvement relies entirely on sending behaviour over time rather than any whitelist shortcut.

Clean Your French List Before Sending

@neuf.fr and @sfr.fr both have high abandoned address rates. Verify first.

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